part 4

1950's

As it progressed into the 1950's the pictures became more and more common, and the advertisements had less and less writing in them. There were still some drawings but most of the time they were just of the product for sale not of the women. The advertising style is starting to encourage people to look like well known people such as actresses. It is interesting however to note the different styles of beauty then and now. Mostly now we consider very skinny as very pretty (stereotypically and referring to models and actresses etc.) but the beauty of the day in the 1950's was most certainly Marilyn Monroe, who is not as slim as we expect from actresses today. Most of the makeup however is not even in the line of "fat" or "skinny" but rather more the makeup they wear and getting the look, and style that they have. Once again there is a focus on youth and wealth, but with the different styles listed above.